Most [tag]commercial real estate brokers[/tag] will tell you that they built their business by building personal relationships–relationships many believe are bulletproof. In an ideal world this is true; in solid relationships, clients would probably never use someone else. But things in this industry are becoming unequal rather quickly. [tag]Real estate[/tag] clients today are looking for more than just [tag]brokerage service[/tag]s. Several of the brokers that attended the conference said their clients are looking to them for lease administration and auditing, strategic planning and even project- or facilities-management services. The dilemma is that most of their firms donâ€™t provide these services.